we’re here to slam shut
‘THE DISRUPTION GAP’
Access to wealth, power and opportunity are grossly uneven.
Women constantly have to reestablish authority and prove they belong in the room.
Mostly we respond by waiting to earn the space we take up in the world and trying to be excellent and credentialed, rather than disruptive and bold.
Our work is about changing that dynamic and putting you and your business in a power position.
We want you to take up some big, high value space in the world. We do that by creating a disruptive brand that claims it.
Your killer brand strategy has four key traits: credible stretch - fierce difference - inner fire - vision.
It cracks open opportunity for rapid growth, profile and to create the business that makes a dent in the world.
Make it stand out.
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(01) From waiting for permission, to
Owning and leveraging your special sauce
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(02) From being defined by your category, to
Seeing fresh opportunity & carving your space
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(03) From proving your credentials, to
showing leadership with disruptive ideas
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(04) From trying to sell, to
Building fans, support, a following
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(05) From industry tactics, to
Big ideas, strategic focus and 360 activation
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From scaling a service, to
Scalable ideas, the creation of assets and IP
“I love how Emma’s brain works! She is a pure genius at seeing, with razor sharp insight and intelligence, where a brand is strong and where it can be leveraged. Her work is proper brand magic!”
Founder, Energy Mastery and Female Leadership
Jo Sweeney.
We all have a moment where we think ‘F**k this shit, something has to change.’
I started The Wild Ones as a single Mum, knee-deep in pandemic homeschooling. I wasn’t feeling particularly wild at the time.
I’d gone from leading strategy and innovation projects for some of the world’s most creative businesses and running a network agency as CEO, to being a founder and needing to find my way.
From being full of disruptive ideas, when I was leading someone else’s business, to following set roadmaps for my own.
My ambitions were quietly huge, but my actions and my brand didn’t match them.
It wasn’t long before my fire left the building. I was bored, triggered and burning out.
It wasn’t until I remembered who I was and what I wanted to stand for, that this business really started.
Three years later, I re-found my wild, and created a business that stopped following the rulebook, gave up trying to do what everyone else was doing and landed a clear point of view on the world. More ME than anything I’d ever done.
And not an ‘online business’ or a ‘lifestyle business’ or any other bs women’s business term that keep us in our place. A high-potential business with ambition.
Welcome to my Wildness Era.
Are you ready for yours?
Wild Perspectives
Wild Perspectives
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